F&B Distribution Services

Delivery trucks being loaded at a distribution centre loading bay

Distribution Services

Distribution Services

Nationwide distribution to retail, HORECA & institutional channels

Our pan-India distribution network covers 150+ cities across metro and Tier-2 markets. We place your products in modern trade, general trade, e-commerce, HORECA and institutional channels – with full order-to-delivery visibility.

One network, every channel: from national retail chains to neighbourhood stores and five-star kitchens.

What We Offer

150+ Cities Covered

Metro and Tier-2 reach through an established network.

Modern & General Trade

National chains, supermarkets and neighbourhood retail.

E-commerce Channels

Marketplace and quick-commerce distribution support.

HORECA & Institutions

Hotels, restaurants, caterers and institutional buyers.

Last-Mile Reliability

On-time delivery with real-time order visibility.

Sales & Merchandising

Field support that keeps shelves stocked and visible.

How It Works
1

Onboarding

Catalogue, pricing and territory plan agreed.

2

Placement

Products listed with retail, HORECA and institutions.

3

Replenishment

Route-based delivery keeps shelves stocked.

4

Reporting

Sales and stock reports shared on a fixed cadence.

Common Questions
01Which cities do you cover?
Our network covers 150+ cities across metros and Tier-2 markets, through owned and partner infrastructure.
02Do you serve HORECA and institutions?
Yes – hotels, restaurants, caterers and institutional buyers are core channels alongside retail.
03How do you keep stock from expiring?
FIFO handling, batch tracking and replenishment planning keep shelf life protected across the chain.

Let's Build Your
Distribution Network

Partner with Bay 16 and grow your business across India.

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